For Writers, Speakers, Coaches, Trainers, Healers, Consultants and Solopreneurs who want to:
BE INCREDIBLY BOLD. MAKE A DIFFERENCE. CREATE AN AUTHENTIC PERSONAL BRAND THAT BOOSTS YOUR EXPOSURE AND YOUR BOTTOM LINE.
You’re about to make magic happen. Right here. Right now.
You’ve already created a dynamic product and/or service that serves your client base well. But you want more. You want to take your business to the next level by positioning yourself as an authority in your industry.
You’ve heard about all the things that make an extraordinary personal brand – blogging, social media, e-mail marketing, public speaking and the like. The trouble is, you’re not sure where to begin.
We will give you the push you need to rocket launch your brand and your business to the moon.
Maybe you’re struggling with writing a decent bio. Perhaps you have an e-mail list, but you never offer any valuable content. Or, you have a great desire to get speaking engagements, but you aren’t sure how to do it. You might be aware that you need to be active on social media, but you aren’t seeing any tangible results from it yet. Or, you’re not sure how to connect with your client base in a meaningful way.
Whatever the issue – perhaps it’s one or two or all of the above – #LiveYourBrand will help you solve it.
Whether you’re just starting out, or have years invested in your business, #LiveYourBrand will help you define your brand, develop your brand’s unique story and give you the tools and resources to share your story with the world. Most importantly, #LiveYourBrand is about connecting you with a solid strategy that helps you LIVE your brand – that is ensuring that your messaging and marketing activities align with your business and who you say you are. #LiveYourBrand is going to help you talk the talk and walk the walk.
If you’re willing to do the work, the multi-part series, led by Ashley Northington of DENOR Brands & Public Relations, will help you package and share the incredible value you bring to the table with your ideal audience. Once you implement these proven strategies, you’ll have an authentic personal brand that helps you make a difference in the world, attracts more clients, and boosts your bottom line.
- Be a fearless, bold entrepreneur with a winning 12-month marketing plan for success.
- Know how to monetize your brand so that you earn what you are worth.
- Have a dynamic brand that is positioned to make you money, make a difference and connect you with the clients and/or customers you want to serve.
- Have an awesome group of accountability partners who will stay with you throughout your journey to success.
- Copy of #BossLiving: A Practical Guide for Starting Your Sustainable, Small Business
- Brand Planning Success Guide
- Audience Perspective Map
- Access to webinars on how to maximize Facebook, LinkedIn, Twitter, Pinterest and Instagram
- Roadmap on how to monetize social media for business
- Feedback and support
What People Are Saying
The #LiveYourBrand class helped me to answer the internal questions I had about branding. I offer branding services to my clients but it was more on a general, surface level. After taking the #LiveYourBrand class, I now have a formula to help my clients specifically break down exactly who their products or services benefits directly. The formula is a morale booster, too, because it allows my clients to reflect on their successes. How can you not be happy after you remember you're really great at what you do? This #LiveYourBrand class is beneficial to any business owner or individual who is serious about connecting their talents with their customers immediately. You will be able to take the knowledge and apply it even after the first session. The class is interactive and the facilitator, Ashley, was very nurturing when she had to push some of us out of our comfort zones. I can tell Ashley didn't just want us to attend the class but she wanted us to be able to really grasp the material and #LiveYourBrand. Do your brand a favor, sign up now and thank me later!TJ Jefferson |Principal Owner, Fresh Touch Publicity
Leveraging social media, showing my true personality and consistency are all areas that make a brand work. Ashley Northington of DENOR Brands & Public Relations helped me see that I need these components in both my personal and business brands. Working with Ashley has helped me to open my eyes to what I can accomplish inside and outside the sphere of my brands and it has created a surge of excitement. With Ashley’s help, I no longer have to wonder what my next step will be; I now have a detailed plan and calendar that helps me move forward for the next year.Pam Williamson | Lead Blogger, ThatMakesSense.net
Ashley is an invaluable resource and an industry game changer! #LiveYourBrand is top notch and my experience was worth the investment. Ashley is awesome and I encourage you to join her program today! #LiveYourBrand is for authors, speakers, coaching, and online marketers that may be struggling to communicate their message to their intended target audience. Ashley will coach you on how to articulate and communicate who you are so you can target your audience in a more effective manner. I benefited tremendously from #LiveYourBrand and can now confidently express who I am, how I help my audience and why I want to serve them with tools and resources to help them breakthrough to the next level.Brandon Mack | Author, Coach of #IRiseforLove
Define Your Brand
WHO ARE YOU? We’re going to go through a series of interactive activities that get to the root of this question. We’re going to identify your strengths, pinpoint your audience and explore possible revenue streams. We’re going to develop your powerful brand statement – a statement that will guide your messaging and interactions from here on out. This session will be given live. A webinar will be available after the live session.
Develop Your Story
Why are you on the specific path you’re on? What motivates you? What drives you to success? We’re going to tap into those questions and more to develop your authentic brand story. We are going to craft a story that is relatable, memorable and sharable within your ideal audience. This session will be given live. A webinar will be available after the live session.
Social Content that Works
Getting on Facebook and sharing a status is one thing, but developing good content to engage an audience is another story. We’re going identify the types of content that works for each social platform, learn how to develop engaging social media content specific to your business, plus we’re going to see live examples of high-quality social content in class. In this class, we will learn how to leverage your specific skillset and expertise to develop stellar content that connects you to your ideal client. This session will be given live. A webinar will be available after the live session.
Social Media Marketing 101
Let’s face it: social media is absolutely vital in ensuring you have a strong online presence. We’re going to talk about how you can determine which platforms are best for your brand, and give you access to proven strategies on how to use them. This session will be given live. A webinar will be available after the live session.
E-mail Marketing 101
A huge part of developing a strong personal brand is making sure you stay in the hearts and on the minds of your ideal client base. There is a certain magic to doing it effectively using e-mail. We’re going to give you the details on how to build your e-mail list and develop effective e-mail marketing campaigns. This session will be given via webinar format.
Speak On It
You have specific skills and expertise that are invaluable. You also have an audience who is waiting to hear from you. We’re going to work together to identify your speaking topics and give you tips on how book speaking engagements. This session will be given via webinar format.
Talking To The Media
Media equals exposure. More exposure equals more clients. More clients equal more revenue. We’re going to work together to create an editorial calendar that highlights the times you should be reaching out to media. We’re also going to craft a media pitch you can use to start getting press placements. This session will be given via webinar format.
Developing Your Plan
We’re going to make sure you walk away from class with more than an elevator pitch. Your personal brand is a lot more than what you say about yourself. We’re going to develop a 12-month plan to ensure your actions are aligned with your messaging. This session will be given via webinar format.
The #LiveYourBrand Masterclass will give you a deep dive in each module so that you have actionable steps. Here’s a look at the style of trainings Ashley will prepare each week during the class session.
Who #LIVEYOURBRAND Is For
Writers, Speakers, Coaches, Trainers, Healers, Consultants and Solopreneurs who want to take their business to the next level
Passionate, motivated and laser-focused people who are dead serious about making a difference in the world with their unique products and services
People who are interested in creating an authentic brand that reflects who they are their business interests
People who understand value and put energy and resources into investing in themselves
Folks who want to create a brand that works for them
People who don’t mind doing the hard work – including reading and writing and thinking and DOING
People who don’t mind being put on ‘the spot’ during sessions
People who are excited about openly interacting with others
People who want to reach more people and make more sales and do it in a meaningful way
People who want to market and sell without being a snake-oil salesman
Who #LIVEYOURBRANDS Is Not For
You think that your work speaks for you
You think that developing a sound product or service is the only thing you need to do to get success
You are uncomfortable with trying new things
You’re generally lazy, have trouble committing, or doing what you say when you say you’re going to do
You’re not willing to invest significant amounts of energy in yourself, your business, and your future
You’re resigned to failure, or believe that everything in life and business has to be hard
You’re impatient and expect to become a millionaire overnight
You don’t want to interact with others
You have a problem doing the hard work
You don’t want to write or be put on the spot
You have trouble staying on task or finishing anything
I like that Ashley managed to give everyone personal individual feedback during the conference call. She made everyone comfortable in sharing their goals. #LiveYourBrand was NOT regurgitated material that I've seen hundreds of times on branding blogs. This workshop was thought out and the REAL deal.Dana James Mwangi | Cheers Creative
Keen insight, sharp mind. Ashley’s contagious enthusiasm and clarity equipped me with the confidence, motivation, and ability to not only disinter a calling so deeply buried it was almost unrecognizable but to also express it plainly to the world. In short, Ashley Northington was a vital instrument in the development of my brand. I would recommend her, without reservation, to all those in need of an eager and able guide to illuminate their pursuits to confront a dream.April Reynolds | Educational Consultant
#LiveYourBrand has been very helpful to me. Ashley has helped me really get clear on who I am. She has brought out things to help me define myself and define my passion for helping others. I had been struggling with doing such, and she made it so simple for me to really define who I am. The technique and approach are great. I think it is really beneficial to anyone interested in building a dynamic personal brand.Kiyona Brown | IHM Solutions